Avant’s sixth birthday: a look back over the last six years in PR

This week, Avant celebrates its sixth birthday. Inevitably, talk in the office has turned to how the PR industry has changed since – consumers have seen the way they consume news completely transformed, as well as the ways they’re encouraged to buy, which has naturally led to a shift in how PRs do their jobs.

Avant’s 5th Birthday: Our Favourite PR Campaigns

As Avant PR approaches its 5th birthday, it's a great time for the team to reflect on the fabulous clients we have worked with over the years, along with the exciting campaigns and collaborations we have been a part of.

Press are sweet on Guilty Beach after tasty deliveries

This week, Avant PR organised sweet treats to be delivered to the desks of selected press, on behalf of

An Exciting Start to 2018

With 2018 whizzing by (it’s already mid-March!), there have been many exciting developments at Avant PR and we thought it time for an update! We started the year with a brand new client in the form of fabulous luxury beachwear brand


Late last week, the Avant PR team joined hair extension specialist Angela Mason to launch her new dedicated extensions salon in West Didsbury, with a fun-filled night of cocktails, champagne, canapés and celebrities - all of our favourite 'C' words! From carefully curating a press and celebrity guest list to arranging paps, organising goody bags and manning the door on the night, the team worked closely with Angela to ensure the event went smoothly and attracted as much buzz around it as possible.

World Mental Health Awareness Day

With stats showing that one in four of us will experience mental health problems each year, and nine out of 10 will experience some sort of stigma or discrimination because of it, it seems only too relevant that this year's World Mental Health Awareness Day is focusing on mental wellbeing in the workplace.

Last Wednesday, We Wore Pink for the Launch of Spectrum x Mean Girls

Following weeks of working on a guest list comprised of key media contacts and the hottest celebs and influencers, amongst organising other details, too, last Wednesday, we were London bound for the launch of the brand new official

Avant PR starts the year with a trio of new clients

It’s been a frantic start to 2017 at Avant PR HQ, as we celebrate a trio of new clients and announce their launches via strong and strategic press and influencer campaigns.

A Beauty Press Trip

Desk visits are a key part of our press office function – heading down to London to meet  with key contacts to present our clients’ products is a great way for press to experience them in person and for us all to catch up with what’s coming up from both a journalist and PR perspective.