Avant PR specialises in securing regular, impressive placements across national daily, weekly, monthly and online press, alongside weekend supplements and broadcast titles and ensures that it never misses an opportunity to shout about its brands on the pages of key publications. The Avant PR team is expert at launching new and unknown brands to press and thinking up new angles to refresh campaigns for brands whose current PR presence isn’t meeting its potential.

The team encourages feedback on coverage, in order that it can focus its time and attention on the titles that work best for each individual brand. Equally, the agency’s PR Bar allows its clients to pick and choose which genre of print to focus their campaigns on – print, online, broadcast or a split across all, weighted in favour of which generates the most interest and sales.